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How would you like to have a crystal ball that would tell you which three of the 30 or 40 product features you could build into your new product would generate the most sales? Or which price would maximize gross profit? Or market share? How would you like to have a crystal ball that would tell you who would be your core customer for this new product and how many you would sell in its first year?

And wouldn’t it be ideal if such a crystal ball would foresee the answers to all these questions (and many more) well before launch date? Before test market? Even before beta testing had started?

Well, there is such a crystal ball and MACRO has it. For more information please see the Crystal Ball article written by Richard McCullough.

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